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Facebook Adds Payments to Messenger Chatbots

Customers won’t need to leave the app to make a purchase.

Facebook CEO Mark Zuckerberg introduces a new messenger platform at the F8 summit in San Francisco, California, on March 25, 2015. AFP PHOTO/JOSH EDELSON (Photo credit should read Josh Edelson/AFP/Getty Images)

Facebook CEO Mark Zuckerberg introduces a new messenger platform at the F8 summit in San Francisco, California, on March 25, 2015. AFP PHOTO/JOSH EDELSON (Photo credit should read Josh Edelson/AFP/Getty Images)

Facebook is adding a new capability to dozens of chatbots that have been created for its messaging app Messenger—payments. Customers will now be able to pay for items within Facebook Messenger without having to leave the app to enter their payment details.

In April, Facebook FB 1.26% started allowing brands and companies to able to build small artificial intelligence software programs, or chatbots, that interact with Messenger users. These bots will send and receive text, but also add images, emoji, and other rich content such as product carousels to let users browser merchandise options from a retailer, for example.

On Monday, Facebook’s head of Messenger David Marcus revealed that the social network is now allowing brands and companies to sell products within Messenger by adding payments services. That means customers can pay for items without having to leave the Messenger app. Facebook is working with Visa, MasterCard and payments processing companies Braintree and Stripe.

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Customers will see a “Buy Now” button that they can click on within the chat conversation that will lead them to a page where they can input credit card information, and shipping and billing information. If you have already added credit card information to Messenger, you simply click to pay.

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